Great American Family Breaks Ratings Records With First 2022 Christmas Movie
By Movieguide® Contributor
The 2022 Christmas season has hardly begun, but Great American Family is already breaking records!
Their first holiday movie of 2022, DESTINED AT CHRISTMAS, premiered October 22 and broke “all network ratings records” in all key demographics, including total households, total viewers, women 25-54 and women 18-49.
DESTINED AT CHRISTMAS has been broadcast three times, earning a million total viewers.
Bill Abbott, the president and CEO of Great American Media, celebrated this milestone on Twitter.
“Not all Christmas movies are created equal,” he wrote. “We understand better than anybody how to produce quality Christmas movies and that great content wins. Viewers have found that in our #GreatAmericanChristmas programming event on #GreatAmericanFamily!”
Not all Christmas movies are created equal. We understand better than anybody how to produce quality Christmas movies and that, great content wins. Viewers have found that in our #GreatAmericanChristmas programming event on #GreatAmericanFamily! 🎄🎬#DestinedAtChristmas pic.twitter.com/ieL6wPR1Nq
— Bill Abbott (@billabbottHC) October 27, 2022
Movieguide® previously reported on Great American Family’s Christmas movie lineup:
Great American Family has just announced their lineup of original holiday movies, which will kick off October 21.
The network is releasing 18 new movies — a 50% increase in their holiday movies from last year.
Stars like Danica McKellar, Jessica Lowndes, and Jill Wagner are all set to return to the network. Great American Family is also adding some new faces to their holiday movies, like Candace Cameron Bure, Paul Greene, and Gladys Knight.
Bure’s A CHRISTMAS…PRESENT marks her first movie with Great American Family and is produced through Bure’s Candy Rock Entertainment company.
It looks like Great American Family’s stars are just as proud of the network’s growth. Daniel Lissing, who stars in the upcoming CATERING CHRISTMAS, said, “I am certain that [Abbott] is going to take the reins of Great American Family, and he is going to turn that into the No. 1 family programming channel in America.”
