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Why 3-D?

By Dr. Ted Baehr, Publisher

The Wall Street Journal, the New York Times and other news media outlets have been asking the question, Why 3-D? They’ve come up with some interesting answers.

There’s no doubt that charging more for 3-D is attractive to theaters, but, having been involved in several of the meetings at Panavision and Disney about the transition to 3-D, it is important to note that the real reason for 3-D is to protect movies from pirating. It is the same clunky system as the 1950s with some improvements, but the use of the polarized glasses means that it’s almost impossible for some low tech, movie pirate to produce a copy in the theater.

There are better 3-D systems that are totally software generated and do not require glasses. However, they are not low tech, pirate proof. So, as long as Hollywood wants to make money, they will keep making more and more 3-D movies requiring polarized glasses.

 

Now more than ever we’re bombarded by darkness in media, movies, and TV. Movieguide® has fought back for almost 40 years, working within Hollywood to propel uplifting and positive content. We’re proud to say we’ve collaborated with some of the top industry players to influence and redeem entertainment for Jesus. Still, the most influential person in Hollywood is you. The viewer.

What you listen to, watch, and read has power. Movieguide® wants to give you the resources to empower the good and the beautiful. But we can’t do it alone. We need your support.

You can make a difference with as little as $7. It takes only a moment. If you can, consider supporting our ministry with a monthly gift. Thank you.

Movieguide® is a 501c3 and all donations are tax deductible.


Now more than ever we’re bombarded by darkness in media, movies, and TV. Movieguide® has fought back for almost 40 years, working within Hollywood to propel uplifting and positive content. We’re proud to say we’ve collaborated with some of the top industry players to influence and redeem entertainment for Jesus. Still, the most influential person in Hollywood is you. The viewer.

What you listen to, watch, and read has power. Movieguide® wants to give you the resources to empower the good and the beautiful. But we can’t do it alone. We need your support.

You can make a difference with as little as $7. It takes only a moment. If you can, consider supporting our ministry with a monthly gift. Thank you.

Movieguide® is a 501c3 and all donations are tax deductible.