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By Movieguide® Staff
Apple Senior Vice President of Services Eddy Cue and Hollywood producer Jerry Bruckheimer are ready to take another lap.
“I’m really excited because we’re going to come back and hopefully make another F1,” Bruckheimer said Sunday at Cannes Lions, where the two entertainment powerhouses shared a fireside chat on the main stage of the Palais des Festivals in Cannes, France.
No official greenlight exists yet, but both men sounded more than hopeful. F1 THE MOVIE pulled in $634 million globally, making it Brad Pitt’s biggest box office showing of all time and Apple Original Films’ most successful theatrical release.
“We’re going to do it again. Hopefully, we’re doing another Formula 1 movie. Everyone wants to see another one. It was Brad Pitt’s biggest movie of all time. It was a great story,” Cue told the crowd, and that seemed to settle it.
“So many people come to me and say, ‘Jerry, when I want to show my kids something, I’ll turn on F1 because I feel so good after seeing the movie,’” Bruckheimer added. “We try to entertain audiences around the world and tell them a great story, excite them, make them laugh, make them cry, make them feel better when they walk out.”
That tracks with what Movieguide® found. F1 THE MOVIE earned four out of four entertainment stars and told what Movieguide® called “a compelling redemptive story with engaging characters where teamwork and sacrifice win the day.” Brad Pitt’s character Sonny Hayes kneels to pray silently before each race, and one pivotal strategy session draws on the language of a Hail Mary — football idiom put to good use at 200 miles per hour.
Movieguide® rated the movie Family Content at a -2 and advises strong caution, citing about 43 obscenities, three GD profanities and an implied bedroom scene. The movie also quietly honors the importance of fathers — both the veteran driver and his younger teammate discover their fathers died when they were young, and that shared wound is what finally pulls them toward each other.
“We pitched to nine different exhibitors and studios, and Apple came to us with the most creative way: Keeping it in theaters for 45 days,” Bruckheimer explained. Apple ultimately left it in theaters as long as tickets kept selling.
“Thanks to Eddy, we had that opportunity to do it, and we’re so fortunate that he’s a sports fan and an F1 fan. Without him, I don’t think the movie would have gotten made,” Bruckheimer said. Cue was at Cannes Lions to accept the festival’s Entertainment Person of the Year Award.
“I can’t even say this is a dream come true, because I couldn’t even dream that way,” Cue said. “The great thing is we’re just getting started, so there’s a lot more to do.”
Movieguide® covered the sequel possibility back in February, when Formula 1 CEO Stefano Domenicali told press the franchise needed to digest the success before committing. “If you want to think of a new one, it has to be very good,” he said then. Based on Sunday’s conversation in Cannes, the digestion appears to be just about done.
Read Next: Will Apple Make a Sequel to F1?
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