The Most Family-Friendly Movies Earn More Money, Annual Report Shows
By Dr. Tom Snyder, Editor
An annual box office analysis by a Christian group catering to families has found once again that the most family-friendly movies with the most inspiring, cleanest content earn more money at the box office and on home video.
The 2016 Annual Report to the Entertainment Industry by the pro-family advocacy group Movieguide® shows that the most family-friendly movies averaged more than $73.01 million per movie in 2014 in America and Canada, but that the least family-friendly movies with the most offensive, obscene, or anti-family, immoral content averaged only about $17.59 million.
R-rated movies fared almost as poorly, averaging only $17.67 million per movie.
The study extensively analyzed the content of the top movies released by the major studios in Hollywood earning $750,000 or more, including the major independent studios.
“The evidence is abundantly clear,” said Dr. Ted Baehr, founder and publisher of Movieguide®. “Moviegoers greatly prefer family-friendly movies.”
He noted that the Annual Report, now in its 24th year, doesn’t just examine family movies and cartoons for children, but family-friendly movies with the cleanest, most inspiring, and least offensive content.
“Most people want to see Good conquer evil, Truth triumph over falsehood, Justice prevail over injustice, Liberty conquer tyranny, and Beauty overcome ugliness,” he added. “They also would like to take their whole family, including their grandparents, to the movies more often.”
The study also found that movies released in 2015 with no sex, no explicit nudity and no foul language averaged much more money than movies with such content.
The story was similar if you examine the Top 10 Home Video Sales in 2015.
For example, only one of the Top 10 Home Video Sales in 2015 were rated R, the popular patriotic movie “American Sniper.” The Top 10 Movies Overseas in 2015 fared almost as well, with only one R-rated movie, “Fifty Shades of Grey,” and it came in at No. 9.
The most family-friendly movies included such popular titles as “Big Hero 6,” “Home,” “Cinderella,” the last two “Hunger Games” movies, and “Inside Out” and less successful titles such as “The Peanuts Movie,” “Max” and “War Room.”
Dr. Baehr presented these and other highlights from Movieguide®’s 2016 Annual Report to the Entertainment Industry Friday at the 24th Annual Faith & Values Awards Gala held Friday night at the Universal Hilton Hotel in Los Angeles.
Movieguide® has been analyzing the content of movies and comparing box office numbers since 1991.
“We’ve found similar results in practically all of our previous studies,” Dr. Baehr noted. “However, last year was one of the best years for family-friendly entertainment.”
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