Study Reveals Gen Z News Preferences
By Movieguide® Contributor
According to a recent Murmuration poll, news consumption for Gen Z Americans, “the youngest generation with adult members (born 1997 to 2013)”, is very different than that of earlier generations.
According to Samantha Kamman, in an article for The Christian Post:
Young adults and adolescents from Generation Z differ significantly from older generations in how they consume the news, according to new research. But a leading Christian ministry warns that it’s incumbent on consumers to discern the truth no matter what avenue news is presented.
A poll published Friday by the Walton Family Foundation/Murmuration found that most respondents from Gen Z primarily rely on social media for news more than traditional forms of media.
Whether this is a good thing or not is a hotly debated topic. Kamman cites an interesting perspective from Focus on the Family:
Paul Batura, the vice president of communications for the Christian parachurch organization Focus on the Family, said the increased reliance on social media and potential for misinformation isn’t much different from the realities presented by other forms of news delivery that have developed over the last couple centuries.
In contrast, Movieguide® writes that, “social media is slowly becoming people’s No. 1 news source” and notes “the danger that that poses to unbiased information” in that social media outlets promote an environment in which “divisiveness runs rampant.”
Whatever the source of one’s news coverage, it is all-important that Christians remain vigilant in practicing media wisdom as Dr. Ted Baehr urges, realize that, as MacLuhan writes, “the medium” is often “the message” (Marshall MacLuhan, Understanding Media, p. 7), exercise great discernment regarding their choices of news consumption, and remember that news coverage, as with anything presented to us by other humans, is only as sound as the worldview of those presenting it.
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