By India McCarty
UP Entertainment can’t wait to celebrate their second annual UPLift Someone Day!
“National UPlift Someone Day is a celebration of kindness, connection and the power of positive action,” Charley Humbard, Founder and CEO of UP Entertainment, said in a statement. “We’re proud to partner with organizations that share our mission to uplift others in meaningful ways. And as we head into the holiday season, we’re kicking off our Christmas programming on Oct. 30 because nothing lifts spirits quite like a feel-good holiday movie.”
National UPlift Someone Day is all about spreading positivity and kindness, whether that’s through complimenting a stranger or sending a “thinking of you” message to a friend you haven’t seen in awhile or donating clothes, food or blood.
Related: It’s UPlift Someone Day for UPtv. How Will You Celebrate?
UP Entertainment is also partnering with Feeding America as part of this celebration, making a monetary donation to the organization, as well as running ads for Feeding America during their UPLift Someone Day programming.
UP Entertainment established National UPlift Someone Day last year in honor of the network’s 20th anniversary.
“When we launched UP Entertainment with Gospel Music Channel (now UPtv) on October 30, 2004, our mission was to uplift others through quality entertainment,” Humbard said in a 2024 statement. “Now 20 years later, as creators of the genre of Uplifting Entertainment, we are ensuring that our purpose reaches beyond the television screen into communities nationwide to give back and UPlift Someone by establishing October 30 as a National Day of Recognition.”
He continued, “Whether it’s opening a door for someone, sending a thank you note, or volunteering, I encourage everyone to participate in ways big and small to make a difference for someone else.”
Executive Vice President of Advertising Sales, Lisa Fischer, recently spoke to Media Village about what makes the network’s programming so unique.
“What makes us unique is that we are ‘Always Uplifting’ across all platforms,” she said. “It is a rarity in this crowded and negative video landscape, to have brands with such defined clarity of who we are — Uplifting.”
Fischer also discussed UPLift Someone Day, saying, “We launched Uplift Someone Day last year to live out our mission of inspiring people to feel good and uplift others. It’s really the simple things that you can do for people that can have an impact.”
UP Entertainment’s UPLift Someone Day is a great way to inject a little positivity and kindness into your life and the lives of others!
Read Next: UpTV Founder Wants Network to ‘Stimulate the Heart’
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