Jerry Seinfeld Says He ‘Got Talked Into’ Pop-Tart Movie UNFROSTED

Published: April 25, 2024

Jerry Seinfeld Says He ‘Got Talked Into’ Pop-Tart Movie UNFROSTED

By Movieguide® Contributor

Jerry Seinfeld has conquered the worlds of comedy and television, and now he’s getting ready to make his mark on movies with his upcoming directorial debut, UNFROSTED.

“I love the great dumbness of life,” Seinfeld told GQ when asked why he chose to make a movie about breakfast cereal. “I love that kind of comedy. I love office comedies. I love stupid people in suits. And it was Covid. I had nothing to do. So I got talked into it. It wasn’t my idea. SEINFELD wasn’t my idea either. I keep getting dragged into things and surrounded by the most amazing people.”

A synopsis of UNFROSTED reads, “In a time when milk and cereal ruled breakfast, a fierce corporate battle begins over a revolutionary new pastry,” calling it “A Pop-Tart comedy from Jerry Seinfeld.”

Movieguide® previously reported on UNFROSTED:

Netflix just revealed some first looks at their upcoming projects, from Jerry Seinfeld’s directorial debut to new animated movies.

The streamer’s most-anticipated new movie is UNFROSTED: THE POP-TART STORY, which tells the story of cereal company rivals Kellogg’s and Post as they try to one-up each other in the 1960s.

“I loved doing it because I love the Pop-Tart,” Seinfeld said of the project. “When I was a kid and the Pop-Tart came out, the back of my head blew right off.”

The movie stars Seinfeld, Melissa McCarthy and fellow stand-up comedian Jim Gaffigan.

Seinfeld also talked about what it was like to direct for the first time, likening it to “running a ranch in the West.”

“It’s kind of a mess,” he laughed. “You’ve got horses and cattle and chickens and broken fences and filth. You’ve got a lot of people and a lot of physical things. Stand-up is this very pure experience. This is why I’m so addicted to it.”

In an interview with CBS News, he elaborated on the decision to try directing for the first time at this stage in his career.

“I thought, what would be the least work?” Seinfeld joked. “The least work is for me to just tell the actor how to say it, instead of me telling the director, and then the director telling the actor.”