The Most Family-Friendly Movies Earn More Money, Annual Movieguide® Report Shows

Monday, February 18, 2019
Hollywood, Calif. – An annual box office analysis by an advocacy group in Hollywood catering to families has found once again that the most family-friendly movies with the most inspiring, cleanest content earn more money at the box office and on home video.

The 2019 Annual Report to the Entertainment Industry by the pro-family advocacy group Movieguide® shows that the most family-friendly movies averaged more than $86.93 million per movie in 2018 in America and Canada, but the least family-friendly movies with the most offensive, obscene, or anti-family, immoral content averaged only about $23.09 million.

R-rated movies fared almost as poorly, averaging only $19.30 million per movie.

The study extensively analyzed the content of the top movies released by the major studios in Hollywood earning $750,000 or more, including the major independent studios.

“The evidence is abundantly clear,” said Dr. Ted Baehr, founder and publisher of Movieguide®. “Moviegoers greatly prefer family-friendly movies.”

He noted that the Annual Report, now in its 27th year, doesn’t just examine family movies and cartoons for children, but family-friendly movies with the cleanest, most inspiring, and least offensive content.

“Most people want to see Good conquer evil, Truth triumph over falsehood, Justice prevail over injustice, Liberty conquer tyranny, and Beauty overcome ugliness,” he added. “They also would like to take their whole family, including their grandparents, to the movies more often.”
The study also found that movies released in 2018 with no sex, no explicit nudity and no foul language averaged much more money than movies with such content.
The most family-friendly movies included such titles as “Incredibles 2,” “I Can Only Imagine,” “Dr. Seuss’ The Grinch,” “Ralph Breaks the Internet,” “Hotel Transylvania 3: Summer Vacation,” “Peter Rabbit,” “Disney’s Christopher Robin,” “Paddington 2,” “The Miracle Season,” “God Bless the Broken Road,” “Stan & Ollie,” and “The Nutcracker and the Four Realms.”
Movieguide® has been analyzing the content of movies and comparing box office numbers since 1991.

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