Up Entertainment Partners with Minno, GaitherTV+ for Faith-Based Streaming Bundle
By Movieguide® Contributor
Up Entertainment announced its plans to offer an incredible streaming opportunity, bundling its services with children’s centered platform Minno and Bill Gaither’s GaitherTV+.
“While other streamers are raising prices and inserting ads, we’re thrilled to be able to partner with trusted brands like Gaither Music and Minno to provide quality, uplifting entertainment ad-free for an affordable price,” said Philip Manwaring, Up Entertainment’s head of streaming.
Up Entertainment believes this groundbreaking deal within Christian entertainment will drive millions of new subscribers as families look to capitalize on the opportunity. The company hopes to raise its 1.4 million subscriber base to 15 to 20 million in the next five years.
“We’re like Netflix without all the dark stuff,” said Up Entertainment’s founder, Charley Humbard. “We have documentaries, dramas, comedies, kids shows – everything Netflix has and it’s all uplifting.”
GaitherTV+ is a streaming service offering musical series and specials from Gospel music legend Bill Gaither.
“We had no idea when we began recording videos where mass media and communication would be one day,” Gaither said. “It is exciting to see our decades of performances and songs become available to folks far and wide through the work that Up Entertainment is doing. Their emphasis on uplifting, family-friendly entertainment compliments our mission to offer daily encouragement and eternal hope through Gospel music.”
Minno is a child-centered streaming site that offers numerous animated shows that teach stories and lessons from the Bible.
“Our mission has always been to support families’ spiritual journey by providing engaging, imaginative content that sparks curiosity about God and the Bible,” said Erick Goss, Minno CEO and co-founder. “Joining this bundle allows us to reach even more families, offering them a safe, enriching viewing experience that aligns with Up Entertainment’s commitment to uplifting, family-friendly programming.”
The price for the bundle will come out to $9.99 per month or $99 a year. Up, GaitherTV+ and Minno will also remain available as standalone services, continuing to offer their programming at their current price.
Movieguide® previously reported on UpTV:
“We were founded with a purpose in mind, our purpose was ‘to inspire hearts to be better,’” says Charles Humbard, founder of inspirational network UPtv. “Everything we do stems from that and that’s not necessarily a religious statement or a Christian statement but [it can] inspire Christian themes around that.”
The purpose-driven network head recently spoke to Movieguide® about his mission-oriented strategy behind UPtv. Although not specifically labeled as Christian, the network takes the charge to honor noteworthy stories that counter the darker options very seriously.
“Everybody in God’s Kingdom has different roles that they play; ours is to tell stories based on Christian and good family values and tell them in a way that’s entertaining, really authentic and compelling,” Humbard says.
“It’s important that we help our audience as a network speak to your heart, not your head. We want to stimulate the heart.”
Now more than ever we’re bombarded by darkness in media, movies, and TV. Movieguide® has fought back for almost 40 years, working within Hollywood to propel uplifting and positive content. We’re proud to say we’ve collaborated with some of the top industry players to influence and redeem entertainment for Jesus. Still, the most influential person in Hollywood is you. The viewer.
What you listen to, watch, and read has power. Movieguide® wants to give you the resources to empower the good and the beautiful. But we can’t do it alone. We need your support.
You can make a difference with as little as $7. It takes only a moment. If you can, consider supporting our ministry with a monthly gift. Thank you.
Movieguide® is a 501c3 and all donations are tax deductible.
Now more than ever we’re bombarded by darkness in media, movies, and TV. Movieguide® has fought back for almost 40 years, working within Hollywood to propel uplifting and positive content. We’re proud to say we’ve collaborated with some of the top industry players to influence and redeem entertainment for Jesus. Still, the most influential person in Hollywood is you. The viewer.
What you listen to, watch, and read has power. Movieguide® wants to give you the resources to empower the good and the beautiful. But we can’t do it alone. We need your support.
You can make a difference with as little as $7. It takes only a moment. If you can, consider supporting our ministry with a monthly gift. Thank you.
Movieguide® is a 501c3 and all donations are tax deductible.
