
By Mallory Mattingly
Jelly Roll shared his goal of building a 100-acre rehabilitation facility that will be completely free in hopes of helping others to turn their lives around.
Jelly Roll shared in a TikTok video that he and his wife purchased land totaling over 500 acres.
“But see, I’m here, and I came here today to pray over it. I came here today to vision cast in it,” Jelly Roll shared in the video. “I came here today to just walk barefoot in it. And most important, I came here today to pull this phone out of my pocket and look y’all in the eye and say, Thank you, man. I never would have dreamed that this could have been anything about my story. This is not what I expected.
“I say it all the time, people are like, did you ever dream you’d be playing arenas? I was never brave enough to dream that I would be here like this today. And thank you all for the success of beautifully broken, thank you all for just changing my life. Man, generational curses were broke because of y’all. I’m standing on it. I am standing here breaking a generational curse right now, and I hope that inspires me all to do the same thing,” he concluded the video.
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@officialjellyroll I couldnt control my emotions
According to Relevant Magazine, Jelly Roll plans to “provide wraparound programs for addiction recovery, mental health treatment and holistic wellness. It’s a deeply personal project for Jelly Roll, who’s been open about his own struggles with drug use and the system that often fails people like him. His goal is to remove barriers to treatment and rebuild community through compassion and connection.”
“You’ll have a traditional 28-day, 12-step style, but then we’ll have intensive programs as well for therapy and mental health,” Jelly Roll told Relevant Magazine.
With the revenue from his 2024 album, “Beautifully Broken,” Jelly will be able to fully fund the rehabilitation center and offer it to people at no cost.
Jelly Roll spoke with TODAY and revealed his meaning behind the album.
“Redemption and hope is where it leads to. You know, I think we’re a little broken inside. If we’re honest and vulnerable about where we’re broken, that could create more conversations to grow and move forward,” Jelly said.
Jelly Roll plans to build a 100-acre rehabilitation center to help people find their second chance at life. Just as Jelly Roll was given a second chance, he wants to do the same for others, and he wants to make it completely free.
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